A easy-to-navigate website showcasing the portfolio of a graphite artist, optimised for both desktop and mobile viewing.
Kamilia Boyes
CLIENT
PROJECT TIMELINE
23rd JANUARY - 24 APRIL
MY ROLE
LEAD UI/UX DESIGNER & WEBSITE DEVELOPER
INDUSTRY
CREATIVE SERVICES
OVERVIEW
Project summary
WHAT I DID
User Research & Analysis, Information Architecture, Sitemap, Wireframing, Design, Prototypes, Usability Testing, Mobile Responsive Design, Branding
ABOUT
Kamilia Boyes’s website showcases her work as a pet portrait artist specialising in graphite and coloured pencil drawings. Based in Surrey, UK, Kamilia has created personalised black-and-white pet portraits since 2019.
Despite the growing demand for design services, I noticed a significant gap in platforms that truly reflect the creativity, professionalism, and personality of a designer. I created this website to address this need by offering a digital space that is not only visually captivating but also thoughtfully designed to showcase the artist’s work, process, and ethos. This website reflects my commitment to intuitive and user-centered design, ensuring visitors— clients or collaborators—can navigate seamlessly while gaining a clear sense of my approach and expertise.
GOALS
The goal of this project is to create a website that beautifully showcases Kamilia Boyes' portfolio, presenting her work in a way that is both professional and engaging. My role as the designer and creator of the website will be to translate her work into a digital space that reflects her brand and design philosophy. The goal is to focus on crafting a clean, intuitive layout that makes it easy for visitors to explore her portfolio and understand.
The idea is to create a site that not only showcases the portfolio effectively but also leaves a positive, lasting impression on users by combining beauty with usability.
95%
Over 95% of clients report being highly satisfied with their personalised pet portraits.
40%
of customers return for additional artworks, either as gifts or to commemorate new pets.
4
Visitors spend an average of 4 minutes exploring the site.
“The finished product was fantastic and exactly how I envisioned it! With myself having no experience in website design or coding, I am very grateful to Pooja for all the hard work she put into my new website.”
- Kamilia Boyes
THE CHALLENGE
What does it take to stand out in a competitive market?
The main challenges of this project were rooted in balancing aesthetic appeal with functionality to create a portfolio website that effectively showcases Kamilia Boyes' expertise while providing a seamless user experience. Key challenges included:
Creating a unique visual identity: Ensuring the website reflected Kamilia's personal brand and design philosophy in a way that stood out in the competitive market of UI/UX portfolios.
Ensuring intuitive navigation: Building a site structure that allowed users to explore projects effortlessly, maintaining clear pathways while keeping the design engaging and dynamic.
Achieving responsive and accessible Design: Making sure the website functioned flawlessly across all devices and adhered to accessibility standards to accommodate diverse user needs.
Balancing functionality with creativity: Striking the right balance between a visually captivating design and a practical, user-centered experience that highlights the essence of her work.
WHAT HAPPENS WHEN
The timeline
THE AUDIENCE
User personas
WHO IS THE COMPETITION?
Competitive audit
USER FEELINGS
User journey
THE LAYOUT
Information Architecture
BLUEPRINT
Sketches & wireframes
USER FEEDBACK
Usability testing
THE KAMILIA BOYES STYLE
Style guide & UI graphics
The Kamilia Boyes style guide presents a clean, elegant and contemporary palette, creating a serene and inviting atmosphere.
Introducing Kamilia Boyes
The Kamilia Boyes website has a clean, minimalist design with a soothing colour palette dominated by soft whites, greys, and light neutrals, creating an elegant, refined aesthetic. The layout is straightforward and user-friendly, with clear navigation options for exploring her pet portraits and design services.
High-quality images of Kamilia’s artwork are prominently displayed, giving visitors an immersive experience of her craftsmanship. The site emphasises simplicity, ensuring easy access to her portfolio, testimonials, and contact information for commissions.
The simple yet effective design draws focus to her detailed artwork, using ample white space and a calming neutral palette to create a serene browsing experience. Subtle hover effects and clear call-to-action buttons ensure a seamless interaction, inviting users to explore or enquire about commissions.
Sleek & Simple
The Kamilia Boyes website embodies sleek simplicity, with a minimalist design that prioritizes user experience. The clean, streamlined layout makes navigation intuitive, while the neutral colour palette of soft whites and greys enhances the overall aesthetic.
The site’s simplicity allows the focus to remain on Kamilia's intricate artwork, creating a professional yet personal feel. Functional without being overwhelming, the site offers clear access to her portfolio, services, and contact options, making it both stylish and user-friendly.
Easy to navigate
The Kamilia Boyes website features several key elements that enhance both design and usability. The homepage presents her services and portfolio, with high-quality images of her artwork taking center stage.
The site has a minimalist layout with intuitive navigation, ensuring visitors can easily find sections like "Pet Portraits," "Graphic Design," and "Testimonials." Forms for inquiries and commissions are prominently placed, offering a clear way to contact her. The overall neutral color palette, sleek typography, and ample white space create a calming, professional atmosphere.
REFLECTION
What I learnt from this project
As a UI/UX designer, I learned several valuable lessons from this project:
THE POWER OF STORYTELLING IN DESIGN
Understanding how to engage users by showcasing work through compelling narratives about the process and outcomes.
BALANCING CREATIVITY WITH FUNCTIONALITY
Learning to create visually appealing designs that remain practical and user-friendly.
ADAPTING TO BRAND IDENTITY
Translating a client’s unique style and vision into a cohesive digital experience.
EMPHASISING CLARITY AND SIMPLICITY
Simplifying complex information into digestible, well-organised sections for better usability.
RESPONSIVENESS AND ACCESSIBILITY ARE NON-NEGOTIABLE
Ensuring the website performs seamlessly across devices and adheres to accessibility standards for diverse audiences.
ITERATIVE DESIGN IMPROVES OUTCOMES
Using feedback and iterative testing to refine the user experience and achieve both aesthetic and functional goals.
This project not only expanded my technical skills but also strengthened my ability to approach design challenges with creativity, empathy, and a user-first mindset.